FILE - In this Aug. 7, 2014, file photo, two women get doused during the ice bucket challenge at Boston's Copley Square to raise funds and awareness for ALS. The ALS Association says money raised through the challenge helped fund a project that has discovered a gene linked to the disease. (AP Photo/Elise Amendola, File)

Ice is nice for ALS Association

As a result of the social media heavy-fundraising campaign, $115 million was raised within a two week span.